Founded by husband-and-wife duo Olivia Chen and Sam Wearne, Studio Chen Chen exists to craft unique brands for exceptional clients.

We help ambitious entrepreneurs build bold, high-impact brands that captivate their audience, create instant trust, and position them as industry leaders. Through strategic brand design and positioning, I craft brands that stand out in saturated markets, attract premium clients, and command higher prices. Our dream client is an entrepreneur who is ready to take their brand to the next level—someone who refuses to blend in and wants a powerful, next-level identity that makes an unforgettable impression. They’re driven, visionary, and ready to invest in branding that elevates their business and fuels long-term growth.

Founded by husband-and-wife duo Olivia Chen and Sam Wearne, Studio Chen Chen exists to craft unique brands for exceptional clients.

We help ambitious entrepreneurs build bold, high-impact brands that captivate their audience, create instant trust, and position them as industry leaders. Through strategic brand design and positioning, I craft brands that stand out in saturated markets, attract premium clients, and command higher prices.

Our dream client is an entrepreneur who is ready to take their brand to the next level—someone who refuses to blend in and wants a powerful, next-level identity that makes an unforgettable impression. They’re driven, visionary, and ready to invest in branding that elevates their business and fuels long-term growth.

Strategy

Brand Strategy
Audience Analysis
Voice & Messaging
Naming
Social Media Strategy

Branding

Brand Identity System
Brand Guidelines
Collateral Design
Packaging Design
UX & UI Design & Dev

Campaign

Creative Direction
Messaging
Launch Ideas
AD Design
Social Media Campaign

Olivia Chen

Creative Director

Olivia is the soul of Studio Chenchen. Formally trained through a Bachelor of Fine Arts at the Pratt Institute in New York City, Olivia has collected clients, design awards, and influential creative partners from a professional journey that spans three continents.

Sam Wearne

Business Director

Sam has spent more than a decade helping businesses, governments, and organisations around the world to develop impactful strategies on social and environmental issues. As Studio Chen Chen’s strategic sounding board, in-house copywriter, and business-hand behind the scenes, Sam draws on a strong business acumen, specialist insights, and a penchant for telling stories.

THE BRAND IDENTITY

The Edit: Five projects including Studio Chenchen’s scientific and unexpected identity for EntoZyme

AGDA AWARDS

Distinction – Illustration for Design: Stappa

AGDA AWARDS

Finalist for Alcoholic Beverage – Short Run: Stappa

IT'S NICE THAT

Forward Thinking: Exploring the rise, and evolution, of analogue design techniques

AGDA AWARDS

Finalist for Brand Expression – Voice: NewFish

THE BRAND IDENTITY

Workplace essentials 2.0: For our sequel, we asked five creatives what helps their day go swimmingly

AGDA AWARDS

Distinction & Judges' Choice for Packaging: Pang Pang Pantry

BEST DESIGN AWARDS

Finalist for Packaging Design: NewFish

THE BRAND IDENTITY

Happy hour: 8 unmissable identities for alcohol brands

AGDA AWARDS

Merit & Distinction for Design for Good: Chattii

DIELINE

Cacao Chocolate's New Packaging System Introduces A New, Vibrant Ideology

AGDA AWARDS

Finalist for Design for Good: ADJOAA

DIELINE

Stappa's Vibrant Charcoal Illustrations Add A Moody Touch To The Label's Design

BEST DESIGN AWARDS

Finalist for Small Brand Identity: Chattii

AGDA AWARDS

Finalist for Small Business Branding: EveryHuman

CANVA CREATORS CREATIVE TALK:

Shout your truth– Find confidence through your style.

AGDA AWARDS

Merit for Identity: Small Business Branding Merit for Design Craft: 3D Illustration: The Peers Project

THE BRAND IDENTITY

Grape, Dirt & Gusto: Studio Chenchen’s identity for Stappa is fitting for the no-nonsense winemaker

AGDA AWARDS

Finalist for Print: Poster: Electronic Baby Gods

AGDA AWARDS

Finalist for Design Craft: Illustration: Fashion X Art, City of Style, Tainan

AUSTRALIAN DESIGN RADIO

How design can help combat stigma

PATHFINDER

Interview with Olivia Chen, Co-founder of Studio Chen Chen

SBS MANDARIN

City of Sydney: Year of the Rat campaign interview

CREATIVE BOOM

5 exciting female graphic designers and illustrators to follow in 2019

Let’s make your brand unforgettable!

BOOK A DISCOVERY CALL

Let’s make your brand unforgettable!

BOOK A DISCOVERY CALL

Join Club Chen Chen

© Studio Chenchen PTY LTD. 2025

We acknowledge the traditional custodians of the land where we live and work, the Gadigal People of the Eora Nation, and we pay our respect to their Elders, past and present.
© Studio Chenchen PTY LTD. 2025

We acknowledge the traditional custodians of the land where we live and work, the Gadigal People of the Eora Nation, and we pay our respect to their Elders, past and present.